PCFC showcases its latest innovations at Gitex Technology Week


Under the theme “Innovation for a sustainable development”, the Ports Customs & Free Zone Corporation (PCFC) took part in Gitex Technology Week 2017 which kicked off yesterday Sunday 7th October and will last until 12th October. 

PCFC will introduce 18 new initiatives and smart innovations to the visitors of its stand S2-A21 and S3-A21 within Dubai Smart Government pavilion at Sheikh Saeed Hall, Dubai World Trade Center. 

Representatives of entities under PCFC will explain and brief the visitors with these new innovations that are meant to facilitate procedures and services. These entities are DP World and JAFZA, Dubai Customs, Dubai Trade, Dubai Maritime City Authority and Department of Planning and Development – Trakhees. The theme PCFC selected for this year (Innovation for a sustainable development) reflects its vision of making innovation a daily routine and a lifestyle which will lead to sustainable growth in line with the wise vision of HH Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE, and Ruler of Dubai.

The PCFC’s new projects and initiatives include smart applications in fulfilment of 10X initiative which sees Dubai 10 years ahead of other countries.  

InnoGate is one of the leading innovations that DP World and JAFZA will share with the world. It is a global innovation platform and a sophisticated online employee idea sharing system which connects 78 terminals.

Trakhees will have a number of innovations including the Smart Brochure; a smart augmented reality based mobile app which provides information about Trakhees to visitors at any place. 

Sultan bin Sulayem, DP World Group Chairman & CEO and Chairman of Ports, Customs and Free Zone Corporation said: ““PCFC has always put customers at the top of its priorities and offers new innovative services for investors and traders to carry out their transactions effectively and efficiently in record time.

“Our offerings at Gitex this year reflects our efforts in achieving the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of UAE and Ruler of Dubai to transform our services into smart government services in order to achieve the highest level of happiness for customers and investors.”

He added that Gitex is a great platform to share experiences in IT Information with other entities taking part from other parts of the world. More than 4,100 ehibitors are taking part in this big event including 1,500 participating for the first time. 

The event will feature a number of functions and there are more than 126 speakers and 230 sessions to cover health, retail, smart cities, finance, transport, logistical services, education and digital marketing sectors.

On his part, Ahmed Mahboob musabih, Director of Dubai Customs pointed out that Dubai Customs is following a clear vision that is based on innovation. 

He added:” It’s very important to keep abreast of technological advancements in order not only to survive but to thrive in today’s market. That’s why we adopt the latest smart intelligence technologies such as Jawab service which The new artificial intelligence communication service, which connects Dubai Customs with its clients through social media platforms”.  

One of the leading initiatives that PCFC is proud to launch during the renowned exhibition is “JAFZA One”. It is a multi-use development that provides a business environment conducive for achieving success. A comprehensive business and leisure hub, not only for businesses within the complex, but for companies in the surrounding Free Zone as well. It contains auditorium, banquet hall, conference rooms and exhibition hall.